FISIA, from the Grupo SBF, chooses Pmweb for CRM

 FISIA, from the Grupo SBF, chooses Pmweb for CRM

FISIA, Official Nike Distributor in Brazil, which belongs to the Grupo SBF, choses Pmweb to increase it’s CRM strategies, using Salesforce Marketing Cloud. Since 2020, when the Grupo SBF took over Nike’s operation in the country, decisions became local, and Pmweb already served Centauro, the group’s main brand and the largest sports network in the country.

With the Grupo SBF, through its companies FISIA and Centauro, there are more than 15 major brands that in the last twelve months have chosen Pmweb to support their CRM strategies and in-depth knowledge of cloud marketing, whether from Salesforce – which Pmweb is the fastest growing marketing partner in Latin America; or Oracle, where Pmweb is the largest and most recognized marketing cloud partner in the world.

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Raffa Pedrozo

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