Check out who is already working content marketing to strengthen the relationship between brand and customer and how to use these strategies in hospitality.
The most important thing isn't how many customers a company gets, but how it keeps them. Hotel direct digital distribution is about profit and relationship.
Calçados Bibi is a shoe industry and distribuitor that invests in data driven marketing. It has reduced costs and improved relationships with customers.
Data driven marketing is about collecting data, transform them into information and deliver to the customer an individualized experience.