Content marketing: tips for the hotel industry

Content marketing: tips for the hotel industry

29/06/16

Check out who is already working content marketing to strengthen the relationship between brand and customer and how to use these strategies in hospitality.

Conversion speaks louder than cost

Conversion speaks louder than cost

27/06/16

The most important thing isn't how many customers a company gets, but how it keeps them. Hotel direct digital distribution is about profit and relationship.

Calçados Bibi and its omnichannel data journey

Calçados Bibi and its omnichannel data journey

23/06/16

Calçados Bibi is a shoe industry and distribuitor that invests in data driven marketing. It has reduced costs and improved relationships with customers.

Data driven marketing: 7 trends to change your customer relationship

Data driven marketing: 7 trends to change your customer relationship

21/06/16

Data driven marketing is about collecting data, transform them into information and deliver to the customer an individualized experience.

The virtuous cycle of direct digital distribution

The virtuous cycle of direct digital distribution

13/06/16

Understand the strategies of the virtuous cycle of direct digital distribution and increase bookings with relationship and retention marketing actions